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IKEA: How Do They Really Do It?

IKEA: How Do They Really Do It?

Oct. 16, 202245 Min.
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Synopsis

Industry insiders, retail experts and former employees reveal the secrets of the the world’s biggest furniture seller, IKEA: the tricks they use to get customers to spend, and how the massive maze-like warehouses are designed to keep people there for hours.

Original title IKEA: How Do They Really Do It?
IMDb Rating 6.2

Director

Steven Prior
Director

Cast

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